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Total global sales in 2007 are estimated at a record $8 billion,
compared to around $6.5 billion in 2006.* Emerging markets
such as Eastern Europe, the former Soviet states and the
Middle East were growth drivers throughout 2007 and into
early 2008. China and India are increasingly turning to AWPs
as labour costs rise and Western companies establishing
themselves in these territories impose stringent on-site health
and safety codes.
*Source: Access International magazine April 2008
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Fuelling and satisfying demand in a global marketplace
Efficient Volume Production
- Achieved output capacity of 200 units p/w by Dec 2007
- 150 operators trained and qualified in Business Improvement Techniques
- Improved productivity by 20%
- Redesign of scissor lift family to reduce assembly time and
increase commonality of parts
- Commenced re-layout of Snorkel USA facility to maximise
assembly capacity and concentrate on core competence – goal
is a 40% increase in productivity
Marketing and Distribution
- USP remains the global dealer network, which marries the Tanfield
product portfolio with highly motivated entrepreneurial owner-managers
who know the local market and can provide easily accessible, own-language
support to Tanfield customers large and small, anywhere in the world
- Increased penetration into rental companies in North America, Europe,
Middle East, Asia-Pacific region and former Soviet Union
- Increased global network of independent distributors to over 200
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